• Human-AI Interaction
  • Behavioral Design
  • Information Systems

I study how design changes behavior.

Dr. Vincent Beermann

  • Postdoctoral Researcher & Interim Chair, Design Thinking and Innovation Research, Hasso Plattner Institute, University of Potsdam
  • Affiliated Researcher, MIT Media Lab (Fluid Interfaces)

I am a psychologist and information systems researcher. My work connects behavioral science and design, with one question at its core: how AI changes the way we decide and work. I study human-AI interaction, digital nudging, and choice architecture — often in large-scale field experiments. I completed my PhD at the Hasso Plattner Institute (summa cum laude), where I now lead the Design Thinking and Innovation Research group on an interim basis, and I collaborate with the Fluid Interfaces group at the MIT Media Lab. I am also a psychotherapist in training (systemic) and work as an executive coach. Outside academia, I co-founded Menura Audio, where we build modular music equipment.

Work with me

I work with organizations that want to understand how people actually decide — and how to design technology, products, and AI systems accordingly.

Keynotes & Talks

Evidence-based talks on behavioral design, digital nudging, and how AI shapes human decision-making — engaging for executive audiences, grounded in current research.

Workshops & Executive Education

Hands-on formats on design thinking, behavioral design, and working with AI — from half-day sessions to multi-day executive programs.

Executive Coaching

Coaching for individuals and teams — psychologically grounded (trained psychologist, systemic approach), strictly confidential, and focused on what actually shifts behavior: patterns, context, and small experiments between sessions.

Advisory

Scientific advice for teams building products that change behavior: intervention design, choice architecture reviews, and rigorous evaluation — including field experiments.

Speaking, Workshops & Coaching →

Research

  1. What Is a Problem? Criteria and Guidelines for Crafting Research Problems in Design Science

    Vincent Beermann, Thomas Haskamp, Jan vom Brocke (2026). Design for Better Futures: Beyond the Science of the Artificial (DESRIST)Conference paper

    DOI

  2. Chatbot-Based Future-Thinking Interventions for Reducing Impulsivity and Promoting Healthier Dietary Choices: A Randomized Controlled Trial

    Jan M. Enkmann, Vincent Beermann, Cathy Mengying Fang, Uli Prantz, Nebil Hussien, Nick Lechtenbörger, Pat Pataranutaporn, Pattie Maes, Falk Uebernickel (2026). Proceedings of the European Conference on Information Systems (ECIS)Conference paper

    Link

  3. Before You Scroll Again: Predicting Regretful Social Media Sessions from In-the-Wild Contextual and Wearable Sensing

    Sally Ahmed, Jan M. Enkmann, Kye Shimizu, Ivy Yip, Vincent Beermann, Ayse Alomar, Falk Uebernickel, Pattie Maes (2026)preprint

    Link

  4. The ABC of digital health: A framework for translating digital health interventions into real-world applications

    David Grüning, Vincent Beermann, Jan M. Enkmann, Rose Hoch, Ralph Hertwig, Paul Schmiedmayer (2026)preprint

    DOI

  5. Algorithmic Nudging

    Vincent Beermann, Mareike Möhlmann, Markus Weinmann (2026)under review

  6. Confidence Cues in AI-Supported Decisions: How Communicated Uncertainty Shapes Trust Calibration and Reliance Behavior

    Vincent Beermann, Sophia Meywirth, Anne Taubitz, Mathias Kohler, Marcus Krug (2026)under review

  7. Delivery channel shapes behavioural heating feedback in a German field trial

    Vincent Beermann, Mark A. Andor, Annamina Rieder, Falk Uebernickel (2026)working paper

  8. A Layered Internalization Architecture for Behavior Change Support Systems: Energy and Water Conservation Without a Financial Stake

    Vincent Beermann, Annamina Rieder, Falk Uebernickel, Jan vom Brocke (2026)working paper

  9. Participatory Choice Architecture: Three Mechanisms for Co-Designing Digital Environments

    Vincent Beermann, David J. Grüning, Jonas Bozenhard, Ralph Hertwig, Maximilian Kiener (2026)working paper

  10. Digital self-nudging: A framework for levels of user agency

    David J. Grüning, Friederike Stock, Vincent Beermann, Jan M. Enkmann, Philipp Lorenz-Spreen, Amy Orben, Stefan M. Herzog, Paul Schmiedmayer, Ralph Hertwig (2026)working paper

All publications →